Srinivas Rao likes to surf and in the early 2000's he was at a crossroads in his life. As a recent business school grad, he could conform to the rest of society and get on a hamster wheel of a career, doing what he had been programmed to do for his entire life. Or he could surf, play in the ocean and ultimately learn how to become an unmistakable creative person, picking and charting his own path for success. He chose the latter and talks about it today.
Srinivas Rao is an influencer in the podcasting community. He's written numerous books, including Unmistakable: Why Only is Better Than Best, which is a playbook for anyone harnessing their creative ideas and pursuing a career that they define, not the other way around.
Srinivas spent 8 years interviewing five hundred creative people on his Unmistakable Creative podcast was the ultimate education. He heard how guests including Seth Godin, Elle Luna, Tim Ferriss, Simon Sinek, and Danielle LaPorte blazed their own trails.
In this Influencer Economy podcast, we talk about his advice to not "be just one among many—be the only. Be unmistakable." And how we need to define our own success, not rely on what others deem successful.
As Srinivas says "Whether you’re a business owner, an artist, or just someone who wants to leave your mark on the world, Unmistakable will inspire you to create your own path and define your own success."
Listen to the Unmistakable Creative podcast: unmistakablecreative.com/\
"Stop trying to beat everyone else. True success is playing by your own rules, creating work that no one can replicate. Don’t be the best, be the only."
Kevin Kelly is a blogger, author, editor, student of technology and future systems, and self-proclaimed "packager of ideas". He is the founding executive editor of Wired magazine and has written for the New York Times, Economist, Science, Time, the Wall Street Journal, and other national and international publications.
Kevin's current focus is the future of technology and its cultural and psychological effects. He predicts that the world as we know it, including human thought and behavior, will be transformed over the next few decades just as dramatically as it has been due to the rise of internet culture. Kevin has outlined this transformation in his new book, The Inevitable, in which he lists twelve technological forces that he believes will shape our lives over the next thirty years. If you're working to build a successful and fulfilling future -- and who isn't?! -- I highly recommend that you read The Inevitable immediately.
Kevin also writes several blogs on a variety of topics. His technology blog, The Technium, contains one of my personal favorite posts, entitled "1000 True Fans". This post describes a big part of Kevin's theory on success and networking in the digital age. He states that almost any content creator in any genre can make a solid living by using some basic strategies to build a base of 1000 "true fans". He defines a "true fan" as someone who will purchase anything and everything you produce. They will drive 200 miles to see you sing. They will buy the super deluxe re-issued hi-res box set of your stuff even though they have the low-res version. They have a Google Alert set for your name. They bookmark the eBay page where your out-of-print editions show up. They come to your openings. They have you sign their copies. They buy the t-shirt, and the mug, and the hat. They can’t wait till you issue your next work. They are true fans.
Kevin Kelly discusses his thoughts about the future of technology and how it will affect our lives. He goes into particular depth about the ideas of accessing and sharing, two of the twelve principles covered in The Inevitable. Kevin believes that accessing (renting or borrowing physical tools, substituting digital tools for physical ones, using free or open-source software, contracting for services, etc.) will be far more efficient and useful going forward than possessing (owning physical tools or software, hiring long-term employees, etc.). Similarly, he believes strongly in the importance of sharing, in terms of both collaborative content creation and freely-shared products. He points out that the world that we take for granted, from Wikipedia to Uber and far beyond, would not be possible without these two principles.
One of Kevin's main talking points is the importance of experimentation in our lives. Because he believes that the most important technology of the next 30 years hasn't been invented or even imagined yet, he knows that it's not too late for anyone. Any one of us could be the one to have the next world-changing idea. However, that idea will only come from curiosity, exploration, experimentation, and an open mind. You can begin today to build that mindset -- or strengthen and inform it if you've already begun -- by listening to Kevin Kelly's episode of The Influencer Economy now!
Written by contributor Edi Gonzalez
Brent Bushnell is the co-founder and CEO of Two Bit Circus, an educational entertainment company that provides a wide range of high-tech and hands-on experiences. The company's goal is not only to entertain but, more importantly, to inspire participants to become involved in engineering, computing, inventing, the arts, and other creative pursuits. Brent is himself an engineer and an entrepreneur who has founded a number of tech endeavors, including Doppelgames, a mobile game company; Anti-Aging Games, building games that reduce the risk of early memory loss; Syyn Labs, which creates content for entertainers and large corporations; and Tapcode, which provided self-service and entertainment solutions for the hospitality industry. He was an on-camera inventor for Extreme Makeover: Home Edition, and he also works as a consultant and mentor for game development and entrepreneurship. Brent is the son of Nolan Bushnell, a gifted engineer and innovator and the founder of both Atari and Chuck E. Cheese.
Read The Influencer Economy Book: influencereconomybook.com
Brent believes strongly in the importance of the STEAM paradigm, which integrates the
arts (A) with the more traditional "teaming" of science, technology, engineering, and math (STEM). He works hard to expose young people to STEM topics in creative, engaging ways that will inspire both their intellect and their passion and thereby lead them to become inventors and creators themselves. He targets young people largely through his project called STEAM Carnival, a traveling event that includes a giant high-tech game arcade, a battling robot band showcase, a wearable technology fashion show, and much more. In Brent's words, it's "kind of like Cirque du Soleil for games".
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All of Brent's projects emphasize collaboration and interaction, and his advice for creators is no different. He has built his own companies and projects by listening to his passions and by seeking out collaborators who have similar passions and are willing to take risks. For example, when Brent started Two Bit Circus, he and his co-founder Eric Gradman started out knowing only the general direction they wanted to take. They spent the next few years experimenting with a wide variety of ideas. They funded their endeavors with entertainment consulting events (many of which allowed them to test their innovations) and invested the profits in further development. Only when they felt that they had sufficiently refined their vision did they seek out investors to accelerate their growth and mature into an established company.
In this episode, Brent encourages listeners to "get their hands dirty" and make physical things. As an engineer and high-tech entrepreneur, Brent certainly appreciates the value of digital solutions, but he also understands the importance of physical solutions in a physical world and fears that our current education system is alienating young people from that kind of thinking. Inspiration isn't just for the young, however. This podcast will inspire all of us to trust our imaginations, follow our passions, and build our dreams.
Personal Website: brentbushnell.com
Two Bit Circus: twobitcircus.com
The Influencer Economy is a movement and book to help you to launch your idea, share it with the world and thrive in the digital age. What I realized early in the process of writing this book and creating my podcast, is that in order to thrive in the digital age, you don’t need to go to business school. You don’t need an Ivy League degree. You don’t need to know celebrities. And you don’t need to have a lot of money. You just need to learn the new rules of success from the emerging leaders of the Influencer Economy.
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I wrote this book from my own perspective as a creative entrepreneur, bootstrapping my ideas and vision without any large budget. I’m imagining you’re in a similar boat—it’s you and maybe a co-founder out there working on your idea, and it’s a lonely slog. I want this book to move your journey along and help you build a community and platform around your idea, even if your idea has yet to launch.
When I began attending VidCon, Comic-Con, South by Southwest (SXSW), TechCrunch Disrupt and other tech and fan- geek conferences, I noticed two remarkable things: these events were celebrating geeks, technology, and modern social media; and no one was telling the stories of the awesome people embracing this new form of influence and the wildly successful businesses they were creating. I was on the front lines of what I called the Influencer Economy, and this movement was permeating all tech- nology and media-based businesses, from California to New York to London to Mumbai.
I was inspired and went on to launch a podcast dedicated to interviewing the Influencer Economy pioneers. After speaking to more than a hundred artists, experts, and entrepreneurs—from world-famous YouTubers to New York Times best-selling authorsto the most creative start-up founders and investors on the plan- et—I reverse engineered their careers, to understand the stories behind their success, and now present everything I learned in The Influencer Economy: How to Launch Your Idea, Share It with the World and Thrive in the Digital Age. You can listen to the podcast here: www.influencereconomy.com/
Keith Bulluck (kbull53) is a retired NFL football player turned startup entrepreneur. Keith is a former NFL All Pro with the Tennessee Titans. He was drafted by the Titans 30th overall in the 2000 NFL Draft after attending Syracuse University. Keith was a leader on the defense for the Titans, leading the team in tackles for 5 seasons. He played his undergrad seasons at Syracuse and was their MVP his final seasons in 1999.
After Keith retired he kept investing in himself and in 2014 he got his Masters in Business (MBA) at the George Washington University School of Business.
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Growing up Keith never met his father, his mother was in an abusive relationship, and he ended up spending 6 years living with a foster care family in New York. Years later has gone to raise thousands of dollars on an annual basis to benefit children in foster care as well as underprivileged children. We talk in detail how being adopted shaped his life and how he gives back as a graduate for foster care now.
Keith is now a Managing Partner at Transition Sports & Entertainment, a sports media marketing and business company.
What you'll learn from former all-pro Keith Bulluck in Ep. 90: Life After NFL Football, Leading on the Field, and Giving Back with Keith Bulluck
What do NFL players miss after they retire from playing in the NFL?
What was it like competing every week in the NFL?
How does an NFL player transition into retirement after their career?
How did Keith Bulluck lead his teammates on the field?
How does Keith lead his business team mates off the field in deals now?
How did Keith become a startup entrepreneur?
How does Keith Bulluck prepare for his day?
Keith's website: kbulluck.com/
Follow Keith on Twitter: twitter.com/kbull53
When Ryan Williams began attending VidCon, Comic-Con, South by Southwest (SXSW), TechCrunch Disrupt and other tech and fan-geek conferences. he noticed two remarkable things: these events were celebrating geeks, technology, and modern social media; and no one was telling the stories of the awesome people embracing this new form of influence and the wildly successful businesses they were creating.
---If you can't tell by now, this is my official book description and media release. As always thanks for the support You can buy the book on Amazon here: influencereconomybook.com/ I work hard and focus in giving out practical advice and actionable insights throughout my podcast and career. This a big moment both my career and business life, I would love your support in buying the book, or giving it away to a friend. <3 Much Love, Ryan <3
Ryan Williams is a former stand-up comedian turned tech entrepreneur. He was a founding team member at DigiSynd, a pioneering social media marketing group, acquired by Disney in 2008. After leaving Disney to join the Machinima.com, a YouTube video network for the gaming generation, he drove network growth to over 4 Billion video views a month, focused on influencer-driven YouTube video creation. As a start-up marketing executive, he has lead go-to-market product launches for global companies such as Disney, Microsoft, Activision, and Warner Bros.
In 2014, Ryan went on to launch a popular podcast dedicated to interviewing the pioneers of what he calls the Influencer Economy. After speaking to more than a hundred artists, experts, and entrepreneurs--from world-famous YouTubers to New York Times best-selling authors to the most creative start-up founders and investors on the planet--he reverse engineered their careers, to understand the stories behind their success, and now presents everything he learned in The Influencer Economy.
The three primary steps to success in the Influencer Economy -- launch, share and thrive -- can be applied to both business and life. Ryan tells the fascinating stories of more than a dozen people who turned their visions, ideas, and hobbies into influential and profitable digital media empires. He provides the "Influencer School Lessons" derived from each of these individual's journeys. As well as specific actions that readers can take to follow on the way to launching their own ideas into the online universe.
In order to thrive in the digital age, you don't need to go to business school. You don't need an Ivy League degree. You don't need to know celebrities. And you don't need to have a lot of money. You just need to learn the new business framework from the leaders of the Influencer Economy.
Ryan Williams is an entrepreneur, writer, podcast host and former stand-up comedian. He is the Founder of Ryno Lab; a collaborative influencer-based studio that helps brands and entrepreneurs create digital products, build networks and thrive in the digital age. Ryan's professional experience includes 12 years in marketing, business development, and entertainment. He was an early team member at the venture-backed startups DigiSynd (acquired by Disney), Machinima.com and State.com. He hosts Stories from the Influencer Economy podcast, featured in Apple's "New and Noteworthy" in 2015. He currently lives in Los Angeles, California with his wife and two daughters.
Seth Godin is a marketer, entrepreneur, and best-selling author. He's one of my favorite public speakers and an inspiring figure in the marketing world. I have talked about him a lot on the podcast.
Seth was founder and CEO of Yoyodyne, an interactive direct marketing company, which Yahoo! acquired in 1998. Seth worked as VP Direct Marketing at Yahoo until 2000, whcih is when his career pivoted in the direction of authoring books, public speaking and and blogging.
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Seth Godin speaks in depth about the iizard brain which is something that holds us back in reaching our goals and is an irrational part of our human behavior. Have you ever wanted to accomplish something but there's a voice of anxiety telling us to go slow or be careful? That is the lizard brain, which is a pre-historic lump that is responsible for rage, fear and our reproductive drive. And now it gets in the way of us shipping our work, products or ideas.
Seth Godin explained to me that this happens when we say we want one thing, then we do another. Like when we say they want to be successful but then sabotage a job interview. Or we say that we want our product to come to market, but we sandbag their shipping schedule. Or we want to be thin, but never work out. He quotes Steven Pressfield, who calls this process the resistance. "The resistance is writer's block and putting jitters and every project that ever shipped late because people couldn't stay on the same page long enough to get something out the door." It's something we all face.
And if you have not read Seth Godin's The Dip, Linchpin or Purple Cow, I recommend that you stop listening and buy them from Amazon.com. The Dip is a favorite book of mine that helped me move on from a job that I wanted to quit. I eventually was laid off from this job, which turned out to be one of the best career moves of my life.
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Quotes about The Dip from Seth Godin:
"The only way to become the best at one thing is to quit something else. And the thesis of the book is that we live in a culture where supposedly quitting is a bad thing. But people quit stuff all the time.”
“You need to figure out if you quit or stick,” but you also need to know that the Dip is “a temporary setback that can be overcome with persistence.”
We also talk about how Brad Feld invested in Seth's startup, and how Seth's company published Derek Sivers' book Anything You Want.
Seth Godin's The Dip: sethgodin.typepad.com/the_dip/
Seth Godin's Book List: sethgodin.com/sg/books.asp
Seth Godin's Blog: sethgodin.typepad.com/
By Seth Godin's books on Amazon, click here.
Hrishikesh Hirway is a musician, story-teller, and podcast host who hosts Song Exploder, a podcast where musicians take apart their songs, and piece by piece, telling the story of how they were made. He has had inspiring and loved musicians such as U2, Björk, Postal Service and Spoon on the show. Hrishikesh is a podcast mastercraftsman and we talk in depth about his creative process and how he launched his idea to the world. We dive into how he created one of the most successful music podcasts.
As a podcast listener Song Exploder invites you into the mindset and framework of some of the bigger touring acts and indie artists in the music world. You can hear Wilco's Jeff Wilco explain what inspired him to write the song Magnetized. Or U2's The Edge breaking down the process for how the music was written for U2's song Cedarwood Road, and Bono looks back at his life growing up in Dublin where he was inspired to write the song. And Postal Service's Jimmy Tamborello shares the District Sleeps Alone Tonight, and talks about his instruments, his influences, and accidentally making a loop out of Jenny Lewis's backing vocals.
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Hrishikesh doesn't ask the artists about their big hit singles or world-wide hits. The songs are often personal and intimate tracks, composed and created by the artist. Song Exploder is an intimate and personal window into the world of how artists create, write, and score the songs that people love.
Hrishikesh talks in depth about how he created the idea for Song Exploder, launched it to the world with the help of Jesse Thorn the Maximum Fun (a podcast network) and is thriving as part of the Radiotopia network.
And I want to give a high five to my friends Kerri Hoffman and Maggie Taylor at PRX
Song Exploder: songexploder.net/
Ryan Williams' Influencer Economy website: www.influencereconomy.com/
Hank Green is one half the YouTube creators The Vlog Brothers, who he co-creates with his brother John Green. Hank is the entrepreneurial brother who has the leadership role on many of their co-ventures and has launched several of his own innovative charitable and education-based projects. But going back to 2006, when Hank and John Green first started to collaborate, YouTube was the dominant platform. And that’s where they first emerged as pioneers in the Influencer Economy.
“It was 2007, YouTube had been around culturally and people had known of it for about a year,” Hank said of his origins on the platform. So they just started making videos, creating Brotherhood 2.0, a year during which the Green brothers communicated daily with each other by video instead of by phone, e-mail, or text messages. “A fun, jokey, trying-to-one-up-each-other brother project” is how Hank explained it.
One of his vlogs to John, a musical tribute to Harry Potter and the Deathly Hallows, made the front page of YouTube. Many fans attribute their discovery of the Greens’ yearlong experiment to that “Accio Deathly Hallows” song—coming across the video and then binging on the rest of the vlogs. After their successful year of Brotherhood 2.0, the Greens honed their vision and created their new Vlogbrothers YouTube channel with similar content and shared it with a growing community that they called “Nerdfighters.” This online community of Vlogbrothers’ supporters joined forces with Hank and John, and their vision evolved over time.
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I first knew Hank and John as the creators of VidCon, the largest conference for online video world, bringing together over 20,000 video content creators, the web video online community, and industry executives to an annual conference in Anaheim, California.
Even before VidCon, the Vlogbrothers understood how YouTube-wide collaborations could help to improve lives. Since 2007, their Project for Awesome (P4A) has been an annual call for videos from fellow YouTubers and Nerdfighters that highlight charitable causes in everything from education and health care to food insecurity. In December of each year, thousands of people post videos on the across YouTube, where both influencers and the community promote and raise funds for these charities. Video creators are instructed to tag the videos with P4A in the video descriptions in order to help The Vlogbrothers and others discover each video. Joining forces with the crowdsourcing website Indiegogo, the 2014 and 2015 Project for Awesome managed to raise over a million dollars.
Hank and John Green's Vlog Brothers YouTube Channel: www.youtube.com/user/vlogbrothers
Don't Forget to Be Awesome: store.dftba.com/
Hank Green's website: www.hankgreen.com/
Project for Awesome: www.projectforawesome.com/
Crash Course: www.youtube.com/user/crashcourse
Franchesca Ramsey went viral. Her video Stuff White Girls Say to Black Girls (I addd a euphemism with Stuff) took off like a rocket ship. She was an early adopter of YouTube and created regular videos, but that one video really went viral. Imagine if your video was picked up by MSNBC, Mtv, the BBC. Even Anderson Cooper, who had a network show at the time, came knocking at her door for an interview.
We all have choices about what to do when the work we love gets super-popular. Franchesca eventually thrived as she now works as a writer for The Nightly Show with Larry Willmore on Comedy Central. But she hit a lot of bumps on the way. She is a great example of the influencer economy because she put in the work to become successfull. She wasn't solely focused on fame and money, like many people are in the digital economy.
Listen to the Stories From The Influencer Economy archives with entrepreneurs like Brad Feld, Troy Carter and Burnie Burns of Rooter Teeth at our Influencer Economy website: www.influencereconomy.com/
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Early on in life Franchesca a teacher of hers asked her what she wanted to be known for later in life. The teacher asked her to list three characteristics, and Franchesca wrote down she wanted to be known as 1) honest 2) smart 3) funny and when she was older Larry Willmore and the team @ The Nightly Show hired her for those traits.
Franchesca Ramsey's website:
Follow Ryan on Twitter: twitter.com/ryanjwill
Rand Fishkin was depressed and anxious for around a year. He had trouble sleeping and got trapped in the loop of "regretting decisions from the past." He felt sunk and like nothing useful was coming from his business, Moz. Meanwhile the company was a $20 Million revenue business at the time, and has grown even more since 2013 when he was fighting through his dark period.
To show you how bad Rand's depression got, while was giving talks about marketing around the world. He speaks regularly about Moz and is an expert in online. marketing. But it didn't matter. After giving awesome talks to marketing crowds, people would approach him to compliment him saying "It' so great to meet you, I'm a Moz customer for years. I love your tools and software." And Rand felt so bad, he tried to convince the attendees that his talks were truly bad. And he even tried to prove to these paying customers that his products weren't working properly.
Many of you know that I am a former standup comedian. And many of you don't know is that I struggled with depression in my early 20's. There was days I never left my room except for comedy and my day-job. I went through a dark phase and it was really hard talking to people about my own challenges with depression and anxiety. I found a real stigma around depression amongst my friends and colleagues. People saw it as a stigma and thought that I was "weak." In fact most people told me to "suck it up," and deal with it. I've never told anyone outside of my close friends this story.
Listen to our archives with entrepreneurs like Brad Feld, Troy Carter and Burnie Burns of Rooter Teeth at our Influencer Economy website: www.influencereconomy.com/
Please leave a review on iTunes - it really helps us get organically discovered on iTunes by new listeners. And be honest: www.influencereconomy.com/itunes/
In Rand's case, startup founder depression is a real thing. Talking about depression can be a hard conversation to have. It's not easy. But it's okay being depression. It's okay failing and telling others openly and honest about it. Sever depression and anxiety doesn't last forever. Any sort of self-loathing or misery that you feel is temporary. Battle through the stigma of depression and talk to others. If you are struggling ask others for help.
Rand Fishkin's Moz article: The Long Ugly year of Depression that is Finally Fading
Rand Fishkin on Twitter: twitter.com/randfish
David Nihill like many people, was terrified of public speaking. But unlike most people, to conquer his fear of speaking in front of groups, David spent a year studying and performing stand-up. After performing at The Improv, The Comedy Store, & Cobb's he realized that anyone can be funny when giving a talk. Yes, that means even you, or someone that thinks they aren't funny. He also learned that even people who hated public speaking like himself, could also become a great public speaker while being funny.
David has created a 7 step framework to help normal people become better and funnier public speakers. His books is called: Do You Talk Funny?: 7 Comedy Habits to Become a Better (and Funnier) Public Speaker. David studied Stand-up comedians, the group of people who are the best public speakers in the world. And what he learned is that we all can be funny giving a public speech, even people who are deftly afraid of crowds.
I'm a former stand-up comedian and I know how terrified I was performing in front of crowds. But to this day, I give better presentations to bosses, work crowds better during talks and I give funnier speeches based on my stand-up comedy practice. I'm not recommending you go sign-up for open mic comedy nights to get funnier and more comfortable in front of crowds. Instead, I recommend listening to this episode and reading Davd's book. In this episode you will learn:
Listen to the Stories from the Influencer Economy archives: www.influencereconomy.com/
Please leave a review on iTunes, it greatly helps us get our podcast discovered on iTunes with new listeners: itunes.apple.com/us/podcast/influ…id820744212?mt=2
How to write funny material based on your own experiences to be funny when giving a talk
How to open your talk with a funny story or personal anecdote
How to connect with audiences to improve your story-telling style
How to draw on real-life experiences to get a crowd to laugh at the beginning of your talk
How to use David's tips to create a "memory palace" to remember every part of your story when on stage
A simple secret to using "call-backs," which means you make a mention of a topic previously covered when giving a talk
How to rehearse spontaneity by practicing jokes that will appear to be "off the cuff" to anyone watching you talk
How to get the host to sell you when making your introduction before your talk
How to deliver the right balance of jokes to control a room of people
83: Finding the Funny, Delivering Jokes and Adding Humor to Your Public Speaking with David Nihil
David's Funny Biz Conference: funnybizz.co/funnybizz-conference/
David's speaking blog: www.7comedyhabits.com/
David's Do You Talk Funny book: www.amazon.com/Do-You-Talk-Funny…ef=dp_ob_title_bk
Jay Samit (@JaySamit) is an entrepreneur and the author of the bestselling book Disrupt You! Master Personal Transformation, Seize Opportunity, and Thrive in the Era of Endless Innovation.
The modern world is changing is at a fast rate and we all have to adapt. We are all one click away on our mobile phones from reaching 6 billion people. And your job will be disrupted at some point in your life, no matter where you are in your career. You have to adapt. Jay believes that you need to find purpose with your job and life. Why give up one day, month, or year to a job that you don't enjoy? Finding purpose is what helps adapt to the changing economy and landscape.
Jay has worked with a diverse group of companies and clients throughout his life. He brought innovation to the music industry early in his career. He has also helped launch global companies like LinkedIn & Ebay, and has even worked with The Pope.
Quotes From Jay:
“You have a choice: pursue your dreams, or be hired by someone else to help them fulfill their dreams.”
“Insight and drive are all the skills you need. Everything else can be hired.”
“Would you rather work forty hours a week at a job you hate or eighty hours a week doing work you love?”
PLEASE HELP US and leave a review in iTunes to help spread the word about the show. It really helps spread the word about Stories from The Influencer Economy. Also please check out the archives onwww.influencereconomy.com/
To follow Jay Samit:
Jay website: jaysamit.com/about/
Jay on Twitter: twitter.com/jaysamit
Jay's Book Trailer: www.youtube.com/watch?v=31dhZuLfADg
Netflix's Making a Murderer is a show that I have been obsessed about. Like many, including our guest Jen Yamato, I binged on the Netflix show during the holiday break. This emergency podcast on Making a Murderer I speak with Jen Yamato, who has written about Making A Murderer, interviewed Steven Avery's lawyer Dean Strange and is an expert on the show
Jen writes for the Daily Beast and is a former editor/reporter at Deadline Hollywood, Movieline, and Rotten Tomatoes.
Listen to all the Stories from The Influencer Economy archives: www.influencereconomy.com/
What we discuss:
Making a Murder as a series, asking about the justice around the cases of both Steve Avery & Brendan Dassey
The Wisconsin's media's impact on a fair trial during the trials
The impact of Netflix binging, Reddit, online culture, and all the recent media coverage for Making a Murderer
Jen's conversation with Steve Avery's lawyer Dean Strang
Read Jen Yamato's work at The Daily Beast: www.thedailybeast.com/contributors/jen-yamato.html
Follow Jen Yamato on Twitter: twitter.com/jenyamato
Derek Sivers is writer, entrepreneur, programmer, musician, and student. He lived in NYC as a musician before creating and founding CD Baby in 1998. CD Baby eventually went onto be a leading seller of independent music online and he sold the company ten years later, in 2008 for $22 Million. And what did he do? He gave the proceeds to a charitable trust for music education.
The Influencer Economy Archives --> Sign-up for our email list and I'll send you a free "how to start a podcast" tip sheet: www.influencereconomy.com/
Derek Sivers has one of the most popular TED Talks "How to Start a Movement," which alone has amassed over 5 million views. In his TALK he details how we all focus on leadership in life and business, but in reality it's about being "the first follower," and that following is critical when starting a movement. If you haven't watched the video, it's worth a view: www.ted.com/talks/derek_sivers_…ovement?language=en
After amassing over $100 Million in sales at CD Baby for over 150,000 musicians, Derek sold the company and currently lives in New Zealand. He is both a father and business man and we candidly talk about both family and work.
We talk about how people can find "the compass in your gut," and that you need to be honest with yourself about what works for you. That compass can move in two directions and often people don't take inventory about what is 1) thriving in their life or 2) what is draining them.
After selling CD Baby in 2008, Derek realized that he had spent the better part of his life focused on making money. And that when we focus on different parts of our lives, like making money, finding romance, pursuing a skill, freedom or seeking intellectual stimulation - sometimes things change and that he needed to update his priorities.
For him, making money had runs its course. It was something that he focused on from the ages of 18-38, and he had to break the habit of doing things for money. Which is of course a great problem to have. Now at 42, he is a father and his priorities have changed.
Derek believes that we all have control of our lives. At CD Baby over 85 people reported to him and he was frustrated about life. And his friend called him out and say "you don't have to do anything in life. There will be consequences, but you don't have to do anything." And Derek felt a deeper understanding that he could control his life. He believes that people who feel trapped need to realize they have control of their life.
Derek is a writer and his book "Anything You Want" is a universal best-seller. Derek puts himself out there as a blogger and writer, and has written over 34 books. He first got into writing when musicians asked him for advice when he was at CD Baby. He started writing and found his voice over time.
Overall his writing is conversational in tone and Derek aims to be useful to other people. It's easy to lay low and hide out and not put yourself on the line, but that's not very useful to others. People often lay low and wonder why the world isn't rewarding them with cash an fame. Overall you need to put yourself out there and add value to the world.
Paul Jarvis is a writer, podcast host, author of multiple best-selling books, creator of online courses that have made hundreds of thousands of dollars and a master of empowering people to kick themselves in the butt to harness their creativity.
Paul calls himself a freelancer evangelist. In the 1990's he launched a freelance web design business that has survived several economic downturns. He's worked with companies like Microsoft, Yahoo and MTV, plus entrepreneurs with massive digital empires, including Danielle LaPorte, Alexandra Franzen, Marie Forleo and Kris Carr (and a whole bunch of big-time folks in between).
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Over time Paul was hungry for more creative work, defining his professional time on his own terms. He started writing and grew an audience of readers. Outside of publishing best-selling books like "Everything I Know," and "Write and Sell Your Damn Book," Paul publishes a weekly email to his email list about creativity.
His writing reaches over 100,000 people every month and now he teaches creative freelancers how to run their businesses better through Creative Class—with over 1,600 students, increasing daily.
He also has pet rats, tons of tattoos and lives in a remote island in Canada. This was a fun conversation, hope you enjoy it as much as I did.
Chris Yeh is an entrepreneur, investor, blogger and author of the best-selling book: The Alliance. He wrote the book with Founder of LinkedIn, Reid Hoffman and Ben Cassanova.
The connected technology world is changing constantly. We are needing to think like entrepreneurs if we want to survive. And the The Alliance: Managing Talent in the Networked Age is all about trust, honesty and partnering with your employer to succeed.
Chris talks about a "tour of duty" where you work on a project with a company, versus working at a company your entire life. Employers are not your family because they can lay you off at any time. You need to partner with your employer if you want to win as an entrepreneurial thinker.
There is a new project-based era for work, and Chris teaches how The Alliance book's framework for working with your boss and managing your employees.
Chris shares advice for anyone who owns their own company or wants to start a startup.
He advice is to NOT quit your day job if you're building a startup. Oftentimes when you work a full-time job you can create runway for your startup to launch and build it's Product Market Fit. Quitting your day job only gives you 4 hours extra a day, not 8 hours a day. And it’s rare that the thing you set out to do is the final thing you build.
His advice is to make and keep promises to your employees if you want to build trust as a founder and boss. Building trust is the key to building long term relationships in life and business...
Chris Yeh's Blog: chrisyeh.blogspot.com/
The Alliance Book website: www.theallianceframework.com/
Buy The Alliance Book: www.amazon.com/Alliance-Managing…ok/dp/B00JTJ84EW/
Ep. 75: Billions of YouTube Views & Bigger Than Fox News and MSNBC with Cenk Uygur from The Young Turks News network.
Cenk Uygur is the main host and co-founder of the American liberal political and social news network, The Young Turks (TYT). They are a massively successful YouTube network and recently raised over $400,000 to crowdfund their recording studio in Los Angeles, where I went to interview Cenk.
Cenk is a former MSBNC Commentator, CurrenTV host and founded Young Turks in 2002. How does someone build a YouTube Channel for over 2 billion views? We talked in depth about their strategy and execution for growing a monster YouTube network. And how they galvanize and build their fan-base.
The Young Turks online: